Anita's Story
My e-commerce journey began in 2021 when I started selling on Facebook and WhatsApp. I had big dreams of building an online business, but I quickly realized that selling online wasn’t as simple as posting products. Despite my efforts, I struggled to get customers and understood that success in e-commerce requires strategy, knowledge, and persistence.
In 2023 and 2024, I dedicated my time to learning everything I could about e-commerce. I studied how online marketplaces work, how to find the right products, and how successful online stores are built. During this time, I prepared myself to eventually launch my own online businesses.
In 2024, I took the next step and joined major e-commerce platforms including Makro, Amazon, and built my own online store using Shopify.
That same year, I also applied to sell on Takealot, but my application was rejected four times. Although this was discouraging, I remained committed and continued improving my knowledge and strategy.
In 2025, I finally started listing and selling my products online.
One of my biggest breakthrough moments came when I listed my first products on Makro. Within just 11 hours, my store generated R10,000 in sales. After listing additional products shortly after, the store generated R24,000 in sales within 48 hours.
At the same time, my Amazon store began generating consistent daily sales of around R500 to R700 per day, proving that the strategies I had spent years learning were finally working.
After six months in e-commerce, I reached another major milestone when I was able to buy my first car, something that felt impossible when I first started my journey.
Through persistence, continuous learning, and testing different strategies, I have now generated over six figures in online sales across multiple online stores and marketplaces.
Why I Created AnitaTeachesEcom
As my experience grew, I realized that many people want to start online businesses but feel overwhelmed because they don’t know where to begin.
I created AnitaTeachesEcom to help aspiring entrepreneurs learn how to start and grow their own online businesses with the right guidance.
My goal is to share the knowledge and experience I’ve gained so others can avoid the mistakes I made and reach success faster.
Because if I could start from zero and build my way into the e-commerce space, I believe anyone who is willing to learn and stay consistent can do the same.